WordPress Wednesday: Tweet Button

Published on Aug 18, 2010   //  WordPress

Twitter can represent a huge source of traffic for your blog, but how you can best capitalize on this phenomenon? Part of it has to do with syndicating your blog content via your Twitter stream, but what if your readers want to share your articles with their followers too?

Well, the folks at Twitter have now released the official Tweet button that can be implemented on just about any website. In short, it puts a small “tweet” button your page, automatically generating a shortened URL, and allowing your readers to share the link with just a couple of mouse clicks. This is implemented right on your blog itself. The button also shows the number of times that the link has been shared.

There are two ways to go about implementing this feature on your WordPress blog. You could use the official utility from Twitter.com. This generates a couple lines of HTML code that can then be inserted into your theme templates as you see fit.

Alternatively, you could use any number of different WordPress plugins, like WP-Tweet, to achieve much the same functionality. Both approaches have their respective pros and cons.

Business 101: The Ethics of Bait and Switch

Published on Aug 17, 2010   //  Business Topics

You see it everywhere, so it must be effective. So many companies offer a range of different promotions, all of which are designed to lure customers into their fold, attracting them away from suitable alternatives and competitors.

With cell phone companies, you oftentimes see the offerings of free or severely discounted (subsidized) mobile phone handsets in exchange for lengthy service contracts. With home Internet service, you can oftentimes see a promotional rate that is only good for the first six months, after which the “regular price” is substantially higher. They bait you and then they make the switch.

Is this ethical? On the one hand, it is very attractive to see promotional prices that are substantially lower than the regular price of the next competitor, but it is very upsetting when the promotional price ends. This is especially true of consumers who don’t bother to look up what the regular price will be at the end of the promotional period, particularly if they lock themselves down into a multi-year contract.

Should the “regular price” be more prominently disclosed up front? Or is all fair in love, war, and marketing? Should the onus fall on the consumer to perform the suitable research needed or should the responsibility fall on the businesses to offer full disclosure?

Great Gadgets: Nokia CS-18 Internet Stick

Published on Aug 16, 2010   //  Gadgets

To maintain the mobile lifestyle, you likely want to have a good Internet connection with you everywhere you go. Sure, you could constantly go hunting for the nearest Wi-Fi hotspot, but it can be a lot more convenient with something like the Nokia CS-18 Rocket Internet Stick.

It may look like little more than your standard issue USB flash drive, but this Internet Stick actually contains a SIM card. It connects to the cellular network and allows your notebook or netbook to surf the web at surprisingly fast speeds. According to Nokia, the stick is good for up to 21.1Mbps download speed with up to 5.76Mbps for uploads.

There’s also a bonus microSD card slot built into the Nokia CS-18, which can come in handy for reading the small memory cards or simply using the Internet Stick like a USB thumb drive. The software for connecting to the Internet is also included and it can track the amount of bandwidth being used.

The Nokia CS-18 Internet Stick has been available through Rogers Wireless in Canada for a couple of months and it just recently launched with sister company Fido. If you sign a qualifying contract for your mobile data plan, you can have the Nokia stick for free.

BlueFur Customer of the Week: Jeremy Hurn

Published on Aug 15, 2010   //  BlueFur Customer of the Week

Many choose to host their websites with BlueFur. They come from all walks of life, ranging from Internet professionals to casual sports fanatics. Artisans and other specialists also call BlueFur home and one of these fine folks happens to be Jeremy Hurn.

Based out of Bowen Island in British Columbia, Jeremy Hurn designs and creates hand-made furniture, bringing together “clean contemporary lines and the care and attention to detail found in traditional woodwork.” He creates a range of different furniture pieces and he is willing to make custom furniture to fit your specific space.

But why wouldn’t you buy the less expensive factory furniture instead? Isn’t it easier to just walk into an IKEA? Perhaps, but after taking a look at the technique and gallery pages on Hurn’s site, you may be swayed to commission some of his fine workmanship instead.

Do you use BlueFur as your preferred web host? Let us know and we can feature you in a future blog post. Send an email message to blogfeature@bluefur.com with your name, website, and a brief description of what you’d like to see highlighted.

Showcase Saturday: proClouds

Published on Aug 14, 2010   //  Showcase Saturday

Want to live up on cloud nine with your WordPress blog? Want to make it up there without spending any money on a premium theme? Then proClouds just might be the right template for your site.

This theme developed by “prowpthemes” features a simple layout that is airy and pleasing to the eye. It features a light blue and white color scheme to go with its cloud-inspired sky design. Because of its relatively simple design, this theme is both fast-loading and great looking.

Among the highlights from a technical standpoint are the included custom header image, full support for widgets in its single right-aligned sidebar, and integration with threaded comments for each of your blog posts.

Go to the WordPress Free Themes Directory to see the available screenshot and to access the free download link.

In the Sphere: iPhone 4, Interviews, and Interest

Published on Aug 13, 2010   //  In the Sphere

What did the blogosphere have to offer us this week? Let’s see!

Shelly Tucker recently went on a short vacation, but she didn’t choose to eat in the safest and most tourist-attracting of places. Instead, she went where the locals eat to find the “Pollo al Horno” at Sol Food. That looks delicious!

Gus Fosarolli waited in line. And then he waited some more. But at long last, he got an Apple iPhone 4. By and large, he’s been very happy with his new smartphone and he has not suffered from any of the “death grip” issues that seem to be plaguing many other users.

Joseph Planta has been at his game for quite some time and now he’s able to celebrate sixth anniversary of On the Line, his online interview segment on The Commentary. In the “clip show,” he goes through many of his favorite guests over the years. Despite having several appearances on the show, Michael Kwan sadly goes unmentioned.

Sunday O’Brien has a guest post up on The Urban Muse, shining light on how we can make our writing more interesting. Remember that blue is boring, but azure is alluring. Instead of pink, try writing about fuchsia, magenta, or coral.

Darren Barefoot makes an observation about how Americans treat their soldiers and how this treatment is diametrically different from how, say, Canadians treat their armed forces. What is it about American culture that changes that kind of perspective?

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