There’s an ancient Chinese proverb that goes a little something like this: “I hear and I forget. I see and I remember. I do and I understand.” Sounds simple enough, right? Well, there is something very profound about this proverb that can be applied to your Internet entrepreneurial journeys.

Millions of people encounter Captcha codes every day and these are a great way to keep out the spam, ensuring that you’re actually dealing with people and not with bots. The trouble is that they are oftentimes nonsensical and serve no other purpose. With AdsCaptcha for WordPress, these anti-spam measures can serve a secondary function of making you money.

The Captcha code is not only displayed with an advertisement; the advertisement is actually a part of the Captcha. If the ad is for blue widgets, for instance, the web visitor will then need to type “blue widget” into the appropriate field. Why is this important? By typing in those words, the web user is much more likely to remember and understand the ad being displayed, because he or she is actively engaging with it, rather than passively viewing it (as he or she would with a conventional ad).

There is a video up on AdsCaptcha.com with more information. It is also there that you will find the free download link and other supporting information about the WordPress plugin.