As you may have heard, today is World Diabetes Day, raising awareness for the disease and the fundraising efforts that are going on to combat it. I’ve dedicated a couple of the posts for today’s In the Sphere toward this cause, but I’ve thrown in some other content for you to enjoy as well. Have a great weekend!

Buzz Bishop is hard at work raising both awareness and money for World Diabetes Day. In fact, he’s helping to build a diabetes community, selling items via an auction for 95Crave, and talking about various World Diabetes Day events in Vancouver. He was even featured on Urban Rush!

Country Girl Diabetic has a blog dedicated to describing the experience of someone living with diabetes, every day, every hour, every minute. If you’re interested, I suggest you take a good look through her blog for all kinds of fascinating insights, including her thoughts on World Diabetes Day and what it means to her.

Derrich has a post for the cell phone geeks in audience, because he is comparing the BlackBerry Bold and the Nokia E71. Both of these smartphones offer terrific QWERTY keyboards, high-speed Internet access, and plenty of productivity, but which one reigns supreme in the end? Well, it depends on what you need and prefer, of course!

Derek Semmler is highly respected in the blogosphere and he was highly honored to be mentioned alongside Seth Godin, Aaron Wall, and other top-tier bloggers for a new book called Blog Blazers. In that book, 40 top bloggers (including Derek) share their blogging secrets and you can win the book for free from Derek. His contest runs until November 26th.

Sonia Simone asks if you would take the red pill or the blue pill, waking up with no recollection of the experience or diving in to see how far the rabbit hole goes. In her Matrix guide to content marketing, she describes four kinds of content marketing. Are you Neo or Agent Smith? Spoon Boy or Persephone?