Weekend Projects – Count Down to Christmas

Published on Sep 27, 2008 // Weekend Projects

FourÂ weeks down and only 12 weeks until Christmas. Last week we started talking about advertising with a focus on free methods. Once again if you still have not picked a product it is not to late to do so, a few hours of workÂ could meanÂ putting $500 into your pocket for the holiday season. This week we will focus on paid advertising optionsÂ and update on how sales have been.

Step 6Â Â - Getting the Word Out (cont…)
When doing advertising a good mix of both paid and free advertising will provide you with great results. When it comes to paid advertising make sure you track everything. There are tracking software’s you can install to help you with this.

This weekÂ IÂ will spend several hours getting the word out some using the following freeÂ advertising methods…

Advertising Method	Â	Details
Pay Per Click Ads	Â	Getting immediate, targeted and risk free traffic to your site is achievable with Pay Per Click (PPC) Ads. With sites like Google AdWords, Yahoo and Miva there are is a lot of effective ways to display your ads.
Paid Reviews	Â	Blogs can drive excellent traffic to your site when the blogger writes a good review. This advertising method leaves the targeting to you and there is a risk that no one will click through to your site. Paid reviews can be done through ReviewMe and PayPerPost.
Site Ads	Â	Putting a link or banner on a site is usually an inexpensive method to drive traffic. This traffic is usually not very well targeted and there is the risk that there will be no clicks through to your site. You can get Text Link Ads.
Pop-Under Traffic	Â	Quick traffic to your site can be achieved using Pop-Under’s. A Pop-Under is when you visit a site and your site loads in a page under the page they are currently visiting. This traffic is almost impossible to target although there is a guarantee that all of them will visit your site.
Contests	Â	Contests bring lots of visitors and choosing a prize which your target market will want will ensure better quality traffic. Just be sure to check with local laws before doing it.

AnyÂ paid methods you have used that worked well for you that we missed?

Sales Update
To accomplish our goal of $500 profit before Christmas we will need to sell 25 Vado’s. To date using just word of mouth and now free advertising I have sold 12. That means we are already 48% done. IÂ know that in the next 12 weeks there will be no problem with selling the remaining 52%.

Next steps?
Next week we will go over more advertising and a weekly update on sales.

If you are interested in participating post a comment on what product you are choosing and we will contact you for updates as we go through to see how your doing. This will also allow me to customize the examples to help you with what your selling.