As you already know, a blog is not a podium speech. With the integrated comment system in WordPress, blogs become a conversation. After a post is published, the comment form is opened up for readers to provide feedback, ask questions, and otherwise interact with the original blogger. Having lots of active commentators on your blog is a great thing, because they add to the discussion and can help you get more traffic too.

Normally, when someone leaves a comment on a blog, their name works as the anchor text for the URL that they provide in the comment form. Because of this, many bloggers decide to enter their name as a keyword or keyword phrase rather than their actual name. This is somewhat dehumanizing, but the SEO and traffic side effects can be heavy motivators.

To help re-humanize the process while still providing the desired SEO effects, a special WordPress plug-in was developed. Called KeywordLuv, it allows commentators to separate their names from the link to their sites. This way, they can still have the desired anchor text, along with an actual name.

The way that the KeywordLuv works is that a commentator includes an “@” symbol between their name and their site name. For example, we could use “Gary Jones@Canada Web Hosting” in the name field to get it displayed as “Comment by Gary Jones from Canada Web Hosting“.

Get the KeywordLuv WordPress plug-in here.