Comments on: Marketing 101: How Effective Are Testimonials?

By: Derek Semmler dot com

Derek Semmler dot com — Tue, 18 Sep 2007 02:49:30 +0000

Speedlinking – 17 Sep 2007

This week’s edition of Speedlinking is going to feature a few posts that caught my attention in my RSS reader this past week. There is a pretty healthy dose of variety between these posts so I am sure you will enjoy at least one of the following…

By: jentekk

jentekk — Sun, 16 Sep 2007 00:19:37 +0000

I am surprised by all this scepticism. Then again, I've never thought about manipulating my clients' testimonials to suit myself. To judge all or most testimonials as fake is more a statement about one's self and not about the companies that post them. If you read the testimonials testimonials on my website you will know that they were obviously not written by a slick marketing team, but by real people with real opinions - yeah, they really do exist! :)

By: Derek

Derek — Fri, 14 Sep 2007 19:12:21 +0000

I too feel that the testimonials on most pages just come across as fake. I’m not sure when the last time was that I even read them, let alone put any merit into them.

Now, that doesn’t mean that they shouldn’t be there as some people might look for that false sense of security.

By: Collin

Collin — Thu, 13 Sep 2007 22:47:20 +0000

YA just reading up someones opinion don’t mean nothing realy.They are put together by a team of sales men to do what you said and thats drive up sales. The comment sections of a blogs post would be a good way to activate a site testimonial if the customer wants to leave it they can. If not they don’t.

By: blogadmin

blogadmin — Thu, 13 Sep 2007 21:41:54 +0000

Posting testimonials on our site would be a violation of our privacy policy.

We do have an area in our forum where customers can post their testimonials.

I know I don’t take any testimonials at value unless they are face to face.