The title of this book caught my eye when I was looking over marketing books at the�local Chapters. After reading this book I would suggest that if you have an interest in Marketing this is an excellent read. The book gives examples and suggestions on creating unique marketing ideas for your business.

The key to marketing from the Authors perspective is finding something that makes you stand out from the others. Finding your own purple cow can be a hard process but the book does spark ideas for you to think about with your own site or business.

If you would like to buy this book you can find it here.

You can also view the Authors site here.

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